“Life is a relay race, and we’re all runners.” Dr. Ribley reminds us how important we all are and that we all have a role to play – right now.

Why you should watch

To realize that no matter where you are on your career path, you’ll be most successful if you do for the sake of doing.


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Dr. Chuck “River” Ribley has spent a lifetime making a difference in chiropractic. He is a co-founder of Life University and was the spearhead in seeing it through its accreditation crisis in 2002. Dr. Ribley served for ten years on the Michigan Board of Chiropractic Examiners and founded the Michigan Association of Chiropractors where he led growth to over 2000 members in just four years. Dr. Ribley also founded Inner Winners, a program designed to facilitate participants’ ability to unleash their optimal potential by removing any interference they may be generating. In his “retirement,” Dr. Ribley remains active and vital by serving as a consultant to the Life University Board of Trustees. He also adds to the growth of the profession through regular lectures to chiropractors and students in the USA, Europe and Australia on the importance of chiropractic activism.

LIFE Vision

Life University’s LIFE Vision Seminar provides ongoing inspiration and a community for likeminded, purpose-driven chiropractic professionals. LIFE Vision is a two-day shot of high-energy, high-impact inspirational and educational moments as well as practical, skills-oriented break-out sessions. These seminars, which take place multiple times a year, are designed to bring current and future chiropractic leaders of vitalistic perspectives together to connect and recharge. Learn more at